Inside a Dynamic Industry
Johnson, Sammye
Prijatel, Patricia
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Paperback
360 pages
Illustrations (Some Colour)
Published: 2000
Publisher: National Textbook Company
ISBN / EAN: 0658002295
This fascinating overview examines the planning and organizing of a magazine and its staff and explains editorial, design, production, legal, and ethical issues, as well as industry trends.It shows how magazines reflect and influence the world around them