An Introduction to Profit-oriented Recreation
Weston, S. (Montclair State University, USA)
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Paperback
336 pages
Photographs, Graphs, Charts
Published: 1995
Publisher: McGraw-Hill Education - Europe
ISBN / EAN: 0697219925
This text introduces the reader to the different industries that comprise commercial recreation - saving management, marketing, programme planning and budget finance. Specific areas covered include amusement parks, convention centres, travel, hospitality